Your product based on the answer to the previous question

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For example you need to answer certain questions to understand how your customers think such as: Do your customers view similar products as providing value only, price only, or value for price? What direction will you rely on in presenting. Is the product or service you provide considered durable or will it be used for a short period? Finally, the easiest way to know how your customers think is to think as if you were one of them.

Look at the product or service you provide as a customer and not as a Phone Number Data provider or seller, evaluate it, and list what you hope to find in it. This will bring you much closer to your customers’ thinking. C) Societal category This level includes identifying the social relationships, communities, and groups that the target audience follows, and the extent of their influence on its decisions and behaviors. Man is a social being by nature, and the actions of his peers often greatly influence his actions. Therefore, many users of products and services are referred to as representing a specific societal group. The details of this category may differ from one country to another, but the general form is the same.



For example, sometimes the use of Apple products is associated with a certain level and category of society. This category is looking for devices that make it feel special. It is also looking for an integrated system through which several products can be linked to each other, such as a mobile phone, a personal computer, and so on. This makes this category willing to pay larger amounts than users of other devices pay in order to obtain this system. On the other hand, Android device users are often looking for value for price. As for the integrated system, it can be achieved through several other programs. This sometimes makes this category possess greater technical experience and skills than the other category.